Marketing and Communications Manager

4 days left

Recruiter
Lewis Row Ltd
Location
Tunbridge Wells
Salary
45,000 - 55,000
Posted
09 Jun 2021
Closes
16 Jun 2021
Ref
2138790335
Contract Type
Permanent
Hours
Full Time
An excellent opportunity has arisen within this professional services organisation in Tunbridge Wells, Kent for a Marketing and Communications Manager within the Business Development and Marketing team. It’s a newly created role, where you’ll be responsible for developing the brand alongside the Head of BD and Marketing and creating a marketing strategy to enhance the firm’s market position and drive new revenue opportunities for both existing and new clients. It would be great if the candidate could bring experience of developing thought leadership and creative marketing programmes alongside having an excellent knowledge of effective digital marketing in a B2B environment. You’ll be responsible for managing a team of 3 across marketing, communications and digital and will report to and work with the Head of Marketing and Business Development. The main elements to the role include: Strategy and planning - understand the buyer journey for key audiences and how the experience can be improved and develop a content and campaign strategy. Brand management - work with the Head of BD & Marketing and the firms leadership team to evolve and develop the brands’ visual identity and help develop key messages which are embedded throughout communications. Campaign development and delivery - oversee the longer term brand strategy alongside shorter term lead generation campaigns. Create engaging issues-led campaigns and support managers with the right tools and knowledge to actively engage in these campaigns. Support the firms transition to become more digitally enabled, engaging the business on the effective use of social media and other virtual engagement methods. Team management - advise, coach, and empower the Marketing and Communications team. EXPERIENCE At least five years’ proven experience at Manager level in a B2B environment, ideally in professional services. Experience of brand management and building brand propositions and messaging. Evidence of developing cohesive content strategies and high impact thought leadership. Proven track record of delivering multi-channel marketing campaigns with defined metrics and results. Proficient in all marketing channels including digital (paid and organic), e-marketing, PR, advertising, sponsorship and events. Demonstrable budget management and analytical skills. An experienced team manager, able to lead and motivate teams. From a skills perspective someone who is able to see things from a fresh and engaging perspective who is a strong team player with a drive to collaborate. The firm offers excellent benefits including 25 days holiday, contributory pension scheme, private medical care and much more. This is a full time role, where the salary is between &163;45,000 and &163;50,000. The ideal working pattern will be three days in the Tunbridge Wells office. The other two can be in the London office or from home. This is a great role in a really lovely, hard-working and forward thinking team - it’s an exciting time to join them. If you have any further questions or would like to discuss this role, please contact Rowena Bubb of Lewis Row Recruitment

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